Helping non-profit organizations successfully leverage social media and the digital web to market fundraising events.
Seriously, do you know what your website has been up to?
Check out this FREE course from Google to learn more about the power of Analytics: https://analyticsacademy.withgoogle.com/course
(below information is straight from their site)
This three-week course provides a foundation for marketers and analysts seeking to understand the core principles of digital analytics and to improve business performance through better digital measurement.
Course highlights include:
- An overview of today’s digital measurement landscape
- Guidance on how to build an effective measurement plan
- Best practices for collecting actionable data
- Descriptions of key digital measurement concepts, terminology and analysis techniques
- Deep-dives into Google Analytics reports with specific examples for evaluating your digital marketing performance
Statistics, graphs, drilldowns, goals, campaigns and a myriad of other fun (yes – FUN!) analytics tools await your discovery. And knowing these things is half the battle. Go in armed with the knowledge provided through Google for YOUR website and you can change your world.